How you can be bigger than Aliko Dangote ...The opportunities here are so enormous
By EMERSON GOBERT, JR.
Monday, March 28, 2005

Dangote
Photo: Sun News Publishing

It may not be a wild assumption to say that every Nigerian has heard of his name because of the impact of his business. His products are in most homes across the country. Those who may not use his products would have passed some of his trailers by the way. He is into export, import, manufacturing, real estate and philanthropy. All these are rolled together into what is known as the Dangote Group.

At the helm of its affairs as president and Chief Executive Officer is an unassuming 48-year-old man named Aliko Dangote. The focus of his investments is food, clothing and shelter.

The Dangote Group imports 400,000 metric tonnes of sugar annually which accounts for about 70 per cent of the total requirements of the country and is a major supplier of the product to the manufacturers of Coca Cola, Pepsi Cola and Seven-Up in Nigeria. It imports 200,000 metric tonnes of rice annually just as the company imports tonnes of cement and fertilizer and building materials.
Dangote Group also imports fish and owns three big fishing trawlers chartered for fishing with a 5,000 MT capacity.
The group exports cotton, cocoa, cashew nuts, sesame seed, ginger and gum Arabic to several countries.

Beginning
Born in Kano, his grand father, the late Alhaji Sanusi Dantata provided him with a small capital to start his own business, as was the practice then. He thus started business in Kano in 1977 trading in commodities and building materials. Alhaji Aliko Dangote moved to Lagos in June 1977 and continued trading in cement and commodities. Encouraged by tremendous success and increase in business activities, he incorporated two companies in 1981. These and others that followed now make up the conglomerate known as Dangote Group.

Activities
The group today is involved in diverse forms of manufacturing with high turnover. Dangote textile and the Nigeria Textiles Mills Plc, which it acquired, produce over 120,000 meters of finished textiles daily. The group has a ginnery in Kankawa, Katsina State with a capacity of 30,000 MT of seeded cotton annually.
The sugar refinery at Apapa port, Lagos is the largest in Africa and in size the third largest in the world with an annual capacity of 700,000 tonnes of refined sugar annually. It also has another 100,000 tonne-capacity sugar mill at Hadeja in Jigawa State.

Apart from having substantial investment in the National Salt Company of Nigeria at Ota, Ogun State, the group has salt factories at Apapa and Calabar, a polypropylene bagging factory which produces required bags for its products, over 600 trailers for efficient distribution network and goods meant for export can also efficiently be transported to the ports.

A vehicle leasing unit with over 100 fully air-conditioned commuter buses, is also part of the Dangote Group. It is also into real estate with luxury flats and high rise complexes in Ikoyi, Victoria Island, Abuja and Kano. Dangote Foundation is the philanthropic arm of the group where yearly he spends millions for worthy causes such as contributions to educational and healthcare institutions, sinking of boreholes and giving of scholarships.

The Dangote Group has nationwide staff strength of 12,000 but on completion of on-going projects, it is expected to hit 22,000.
Alhaji Aliko Dangote’s business success may be influenced by various factors. He seems to be broad-minded. Unlike some people, his Personal Assistant is Yoruba while his Head of Corporate Affairs is a Christian from Delta State.

In this encounter, Dangote talks about his driving force in business, the factors that have kept him above his contemporaries in business, his $800 million cement factory at Obajana, Kogi State and the N14 million mega company, which he and some industrialists have set up. Perhaps above all, his patriotic stance is commendable: “If you give me today $5 billion, I will not invest any abroad, I will invest everything here in Nigeria. Let us put heads together and work.” He speaks more on many other issues.
Excerpts:

Some wealthy Nigerians are reluctant to invest in Nigeria giving such reasons as high cost of doing business, insecurity of lives and property, dearth of infrastructure, lack of appropriate legislation and so on. What gives you total confidence in the Nigerian economy?

We actually believe quite a lot in Nigeria to start with. We believe there’s nowhere like Nigeria. Not because we are from Nigeria but because we have seen the opportunities here and the opportunities are very, very great. No doubt, Nigeria can become one of the best investment paradise but it can only be there if we Nigerians invest our money. You see, it is not easy for us to just sit down and expect foreign investors to bring their money. They must see us leading first. They have to see what we Nigerians are doing – whether we actually believe in Nigeria or not, then they will bring in their own money. Before Dangote Group, we had this same thinking. We did textile from 1989 to date yet there were some few problems with smuggling in textiles; so textile was not really a business that you can give a very good example on in Nigeria but other businesses we are doing; you know, we used to be purely a trading company apart from the textile business that we had up to 1997. It was that time that we realized that if we don’t really bring back our money and invest in Nigeria, these so-called foreigners will not really come and invest their own money. So we just decided that, okay, fine, let’s see what we have. We had a dream. We are actually now actualising our dreams. You know a lot of people, they have never really gone deep into checking whether investment is good or bad in Nigeria. It’s just a perception. They say no! no!! no!!! Armed robbery, this and that. I don’t want to go to Nigeria or maybe, no, too much hassle here and there. There’s no this, there’s no infrastructure. But when you look at the incentives, there are a lot of incentives which the government has given and I think it will be very, very unfair if we say no, government has not really done anything. Maybe, there are other things that they need to do more in terms of infrastructure but in terms of good environment to have that sort of business, fine, yes. In terms of infrastructure, yes, some of them, they are missing but then also profitability has covered part of that infrastructure.

Most Nigerian young adults aspiring to go into business see you as a role model. What are those factors that have kept you above your contemporaries in business?
Well, I thank God if they see me as a role model. Part of it is really dedication to work. It’s not that I have zero private life. No! I try to also mix up with friends over the weekend. I go for boating. I do a couple of things but the determination… you see, an entrepreneur has to have a dream and it is that dream that you try to turn into reality. The things that I am doing today, if you ask me, how did I do them? For example, the president said that we want to be self-sufficient in cement. “Aliko, you have to go and try to lead because we don’t want to keep allowing people to bring in cement into the country.” And when we did our numbers, we said, Eh, this thing is going to cost almost a billion dollars for us to go and do Obajana, to activate and increase the capacity of Benue. It’s costing us over $200 million. Obajana is costing us $800 million, and we have other projects that we are doing.

If you ask me, Did you really have this money in your own bank account when you ventured into these projects? I’ll tell you, no, that we did not really have the money but we had the ways of making that money. And it is like a dream what I mentioned to you. You do your numbers and say, fine, this is my income; this is what I can do. These are the programmes of my payment and then you roll on.
That is what Nigerians have to do. They can even be bigger than Aliko Dangote. The whole thing is that you have to really be very determined. You have to believe that, yes, there’s a future in this country of ours and I can tell you right now, I don’t believe we have even started doing anything in Nigeria because the opportunities are so enormous. I don’t even know where to start from.

You are a member of the Governing Council of Nigeria Investment Promotion Commission (NIPC) and recently, NIPC hosted Nigerian Investment Forum with Commonwealth Business Council (CBC). At that Forum, President Obasanjo said that “it is no longer business as usual in Nigeria” while the Forum Statement said that “Nigeria is in a true process of change and merits a fresh appraisal by potential investors.” As a key private sector participant in the economy, are these statements honest assessment of the Nigerian economy?

Yes! Definitely they are. I honestly concur. They are. Let me give you an example. The same Obajana that we are building right now, we are building with our own money but we are looking for what we call re-financing. Out of almost $800 million dollars which we are spending there, we are finishing in the next five, six months; the only loan that we have is just about ten per cent of that which is from our local banks directly into the project and the International Finance Corporation (IFC), part of World Bank, EKF which is a Danish export guarantee and then you have the FMO and also, you have the European Investment Bank. They have all given us approvals of which now they are funding about $400 million. If there is no confidence or things have not changed, do you think they are going to look at somebody, a private person or a private company like ours in Nigeria and lend us up to almost half a billion dollars? Th whole of LNG which also involves Shell, government, everything was a billion dollar loan when they started. That they couldn’t raise. Today, with democracy, they have seen the future and they understand that things have changed because you are not the one to rate yourself. It is people from outside that are supposed to rate you and they have done that rating. They have all now approved and I know that they are all very happy and eager to give us the money which we will be drawing in the next two months maximum and it is a great chance for us to now go all out and raise $400 million to finance a project. In fact, we were even arguing. They said, no we should take the money for ten years. I said no, that we need only seven years. So that is how much confidence that they have and the managing director of IFC who is the No. 2 in World Bank came with a 15-man delegation to Obajana. We took the whole day and drove from Abuja almost two and half-hours. He took the whole day, had lunch with us and I returned him to Abuja by road. I mean he is not a small person. So really, things have changed. Honestly.

Infrastructural development should be growing faster than industrial development but the reverse is the case with Nigeria for now. You invest a lot in power generation for your various companies. Do you have plans to venture into the power sector?
Nigerians will be a little bit unfair to think that the government is not doing anything on infrastructure because you see, really, there is no economy in the world that can grow without power. Power is key to growth. Forget even about Dangote or Unilever or whatever because as a person today, your wife, if she is going to set up a salon, the greatest obstacle is going to be power. She needs generator and when she has the generator, if you are operating in Nassarawa State for example or in Lokoja in Kogi State, you might not be able to find diesel available to run the generator and to be able to make money. So you can see that if we have permanent and consistent supply of power, everything will just fall into line. It is like if you see a tree and the leaves are drying, you don’t go down and give water directly to the leaves, you now take care of the trunk. Once the trunk is okay, those leaves are going to turn green. It’s just a matter of time. So, going back to what I have just mentioned on power, when the president visited our site on the 9th of February, we already had an excess capacity of power in Obajana to the tune of 249 megawatts which we say fine, if there is an agreement between us and government, we will run that power and pass it unto NEPA but then, we realized that NEPA doesn’t have the transmission line from our area to that place. So, now we are discussing to see how we can do the whole infrastructure and supply to Abuja. Mind you Abuja is only consuming 220. So since we are private people, we know that the power is important for us to run this huge $800 million investment. So there’s always going to be power. How are we going to get our own power? It is not by diesel. No! It’s by gas. We have to run 90 kilometers length of gas pipeline to get gas from Ajaokuta into our own area but when we produce the power, we are going to pass it unto NEPA but we have to agree on what are going to be the charges and whatever.

That is why my honest advice to the government is that I think government shouldn’t really worry themselves that much about investing too much money into NEPA. Government should allow people to go and generate the power and sell. Look at GSM. Look at NITEL. That is a sure typical example of things that government can run and things that individuals can run and I challenge you or anybody to show me one single project from the independence of Nigeria that government has set up and it has run very well to date. There’s no single one. That’s why His Excellency, the president, quickly made this U-turn by saying, no! All the companies, he wants to sell them up. That’s the greatest decision and it is only a strong leader like him that can make this kind of decision by saying who can run this thing better go and run it. Take for instance Benue. It collapsed. As at this week, we’ve started producing cement.

Savannah Sugar was sort of dead. It was closed down for two years. For the first time, this year, we are going to produce about 45 – 50,000 metric tonnes which has never never been produced in Nigeria by both Savannah and Bacitta. So you can see that privatization helps quite a lot. It changes a lot of things. Look at NITEL that has not been privatized. In this small period of giving somebody to even manage it, government lost 100 and something billion and it is a staggering figure. That amount would have assisted us in running most of our hospitals. Even hospitals, if government can do certain things, we can have insurance in place or whatever, they can be even better. I think within this week, as I was told, the president is going to sign this power bill. Once the power bill is signed, believe me, you’ll see even 20,000 in Lagos. It is not impossible because government has done it before. The president has done this before. He has encouraged us to build the cement factory. Nigeria consumes ten million tonnes. Out of ten million, we produce only two million which makes Nigeria No. 2 in importation of cement, but now by him asking the private sector to go into cement and produce and make sure that Nigeria is self-sufficient, now Nigeria, by end of this year is going to save every year $700 million in foreign exchange and then, we are going to be self-sufficient in cement. That same thing can be replicated in power. It can be replicated on roads so that government now can face other problems of education, which we have. There are big problems there. They can face health and you know, this pension thing is going to affect quite a lot also. So there are many things that can be done and they don’t really take time. It’s just that they need to be handed over to private sector, it is better for everybody. And I want to remind you of something. Before, Italy used to have change of government every six months or less; sometimes, three months but the business was going on.

The president’s economic policies today favour successful private sector players. What is the assurance of continuity after 2007?
You see, once you have policies and these policies are well entrenched… things have changed totally in the world. You can see easily in Africa, before, somebody will just put his son by his side. Once he exits, it is not going to be written but the son will automatically take over. Things are actually different. Once you entrench the private sector thing and they grow, nobody can reverse anything. Today, if you now come, you say the government wants to do cement plant for example, from where are they going to start? First of all, are they going to keep starving people to put $800 million to build the plant? If myself as a private sector, it is going to take me two and a half years to build it, it is going to take government ten years: variation from contractors, this and that; they will not be able to do it. So it is something that I think he has done quite a lot and mark you, he has two more years to go. By next year ending, I’m sure government will not own a single company. So all these clamouring of politicians trying to be chairman of X or YZ, chairman of this one, chairman of that one, it won’t be there anymore because the government will not have a company for you to aspire to be the chairman. So, if you want to be a chairman, you should go and set up your own business and own it. Things are there and they are not going to change and I don‘t really feel that there’s going to be any change at all.

How does somebody with N1 million go into a N25 million business especially with the banks recapitalizing now? And how do we get Nigerians to invest in Nigeria?
Let’s talk about the recapitalization of the banks first. I think it is very very important because when you look at the setting of the banks today, they cannot really fund mega-projects. They cannot fund big projects and there’s no way Nigeria can grow without these infrastructural projects. For example, today, we are talking of Fourth Mainland Bridge, a private sector person should be able to do that. It is not difficult. It is not going to cost as much as Obajana. If you do that, do you know what inflow of traffic Lagos can take additionally? So that means more business. There is one bank in South Africa, which is called ABSA. The total market capitalization of ABSA is more than the whole banks in Nigeria put together, including assets. You have to look at the population, which is 130 million, and growing at three per cent average. That’s a huge market but without these banks supporting the private sector, the private sector cannot develop. Even if today, you now go and bring your own money; maybe, you are not in business; maybe, you are not an entrepreneur, so how do you expect to invest that your money… Also the banks, as soon as you have that N25 billion, then you are at a different level. Then you must change and have what we call project financing, a division which majority of these banks today don’t have. A couple of them don’t even know how to appraise a good project and we businessmen in Nigeria who know we don’t have the money are scared to take proposal to bank A because bank A may just look at my proposal, make photocopies, keep the document and return it to me that sorry, we don’t have money to fund this project, then next thing, you see one of their directors doing the same project.
So there’s a lot of mistrust here and there, which I believe as we go along, things will change. Going back to how Nigerians will bring their own money, let me tell you this and I want to really emphasize it that there is nothing that is going to help Nigeria like Nigerians bringing back their money but the government too must do more; more in the sense like this is just an advice, maybe, the president or National Assembly or His Excellency the president can write a proposal or a bill allowing people to bring in their own income. You know, India has done this before. India gave an amnesty of 12 months that anybody who has money abroad should bring back the money home; there will not be any questions asked at all. Once you are an Indian, just bring your money back home. Now, I know there are laws because of this 9/11 that has happened but a lot of countries are still doing that. Then you can see people bringing in massive tonnes of money because sometimes, we keep shouting that we need foreign investors to come. These foreign investors are not stupid because if they are stupid, they wouldn’t be where they are. They are seeing our people who have money in their hands. Why are we not having these foreign investors coming? Because they have not seen you bringing your own money. You must bring your own money to show confidence in that your country. On the question of insecurity, somebody came from Germany today. We were talking about this insecurity and he is based in South Africa. I told him that Nigeria is safer than South Africa. There are pockets of armed robbery here, armed robbery there. I’m not saying there are no armed robberies; there are but in any country in this world that has the population of Lagos for example, that country has the same armed robbery. Today, if you go to New York and you go to Bronsat at 1 a.m. for example, you can’t go and come out clean. You will be robbed and there are so many things happening. People have been shot, killed, and all these things over the years but you see, our own is because sometime really, people want to keep running us down, they keep talking about this one. I know that today, in Brazil, I used to go to Brazil a lot, I used to drive a lot in New York. At night, we don’t even stop at a traffic light. That’s to show you how bad it is. We don’t stop at traffic light in Brazil at night. The same thing in South Africa even during the day. All these people that are hawking things on the streets, when you get to a traffic light in Johannesburg, you try quickly to wind up your window. We don’t do things like that here in Nigeria. I’m not saying these things are not there but investment in various sectors is what will remove these hoodlums off the streets. So far as you keep having babies, you are not generating more jobs, you will keep having these number of hoodlums on the streets and I believe very soon, things will get better. Building is more difficult than demolition.
You and a handful of other industrialists are setting up the first mega transnational corporation in Nigeria with an initial capital base of N14 billion. What’s it all about and what do Nigerians expect from it?
The mega company is actually to cater for us, for example, this same company, they have professionals running them. Nothing stops us from going to bid and ask the government to give us concession on running Warri refinery, so that the whole of what we are going to do is that there will be an IPO which all Nigerians will have their own investment so you can buy your shares.

Maybe, I will have N500 million shares, you will have 100, but we are all shareholders. So, if now for example, the government says, okay, fine, the Port Harcourt refinery should be given to this particular company, they are not going to raise an objection that government has favoured Dangote. That same company will excel faster. If we are chasing something in South Africa, we will now go to the president and he will meet his colleague, Thabo Mbeki and explain to him that this is what this company is all about and he is putting his stamp to make sure that this company gets that job. So we are not doing things only here, we will also do things outside Nigeria and I can tell you that company within the shortest period of time can be much bigger than the whole companies put together in the stock exchange; bigger than even our own company and they can raise more money than what they can raise locally. Every single Nigerian has the opportunity to go and put in his money, that is why they call it mega company. I want every Nigerian to have hope. I can tell you personally with my experience, I’ve never ever in my life seen a country that is blessed by God like Nigeria. The only thing is that we are mismatching things but once we can focus, the sky, is the limit. Don’t give up hope. India in 1992, their foreign reserve was about $1.2 billion. Just recently, India reached $133 billion. Every month, they are going up about seven to eight billion more and nothing is impossible. Our own is even a hard story to tell. You look at Reliance of India. In 1960, the owner of Reliance was a petroleum attendant in a filling station. The man just died last year, Mr. Ambani. Last year, Reliance did a turnover of $28.5 billion. They have the biggest refinery in the world, 665, 000 barrels per day production which is one and a half time the capacity of all the refineries put together in Nigeria. That is just one single company in India. So these things are possible. They can be done.

Dangote group of companies is a very big business empire but is not quoted at the Nigeria Stock Exchange. Why?
It’s a strategic thing. We have already made the decision to go into Nigeria Stock Exchange but we have to do it gradually. All along, from 1997 to date, we have always been running projects. I will be in project after project so whatever money we make, we are investing. Yes, there is good cash flow; money is coming but money is being invested every single day. Obajana alone, we are spending average of $40 million a month which means every month, I must work hard to get N5 billion plus and we have Benue also that we are doing. So it is not the right time for me to go to the stock market when you are building and of course, it is a dream that you have otherwise, if you go, you are going to sell it for nothing. So we must establish the business. We must show this track record after nurturing the business to grow. When we reach a certain stage, then we’ll start selling them one by one. That is one and that is why we are ready to come with three, which means our sugar, our flour mill and our salt and our sugar refinery. But even these ones, when we did the evaluation and all these things, the three combined together is about 500 billion, which is quite a lot. If I want to take Obajana to the stock market, the stock market will not be able to take it. That’s why we are trying to register both here and London because London is more liquid market than Nigeria. When you buy our shares, you should buy them and wait for appreciation. You are going to make much more money. Maybe, if you buy this year at N1, in the next two years, you are going to sell at 200,000 for example. So the only way to do that is by us also going to London stock market so that we don’t have all this flight by night where they come and invest today, as soon as the shares are traded, you see everybody trying to cash in to collect his profit. That is not the kind of investors that we are looking for. We are looking for people that will stay with us and also enjoy the income because there are going to be projections. But by and large, we don’t also want to keep it as a family business. We want other Nigerians to also participate in what is happening and we’ll be there before June.

What is your parting word for Nigerians?
I believe that Nigerians should first of all be grateful to God that God created them as Nigerians and the hope is there. Nigeria is going to be much much greater. The potential of Nigeria is so great. As I told you, as a business person, I’ve never really seen anything. I know people will say they are suffering here, they are suffering there; yes, obviously but when you get to the promised land, you will appreciate it better because you have suffered for it. I advise Nigerians that we should all try and live in harmony because the future of Nigeria is much much greater. Oil is actually even nothing. If you look at gas that we have, the income of gas should be much much better in the next three years than oil but then you look at solid minerals. You look at agriculture. These are all things that can be much much bigger than oil. Dubai for example which is United Arab Emirate just changed from looking at oil, buying $12.5 billion worth of aircraft because they have seen that tourism will overtake oil. So, we should also look at something like agriculture or even solid minerals. With the right investments in solid minerals, it can overtake oil in the next three, four years and we don’t have any natural disasters so why don’t we have hope? The hope is very high. If you give me today $5 billion, I will not invest any abroad, I will invest everything here in Nigeria. Let us put hands together and work.


 

 

 

 

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