| Why African airlines must meet May
31 e-ticketing deadline
By UCHE USIM
Thursday, May
8, 2008
 |
•Christian
Folly-Kossi
Photo : Sun News Publishing |
|
May 31, 2008, marks the deadline given by the International
Air Transport Association (IATA) for all member airlines to
migrate from paper ticketing to electronic ticketing (e-ticketing)
in order to remain competitive in the dynamic aviation industry.
Thus, what the Secretary General/Chief Executive of the African
Airlines Association (AFRAA) Mr Christian Folly-Kossi is saying
in essence is that airlines in Africa cannot afford to remain
with the old order.
Folly-Kossi’s fears are natural, African airlines have
perennially lagged behind in global aviation, attributing
that to resistant to positive changes.
The AFRAA Chief Executive explains that non compliant airlines,
apart from losing revenue, will also find it difficult to
interline in this era where airlines belong to various conglomerates.
He speaks more on AFRAA’s role in assisting her members
succeed in the highly competitive aviation business.
Excerpts.
Assisting member airlines to meet e-ticketing deadline
AFRAA provided assistance to airlines through sensitization
workshops, negotiation of discounted rates, trainings, development
of guidelines on implementation and progress monitoring.
More so, in 2006, AFRAA negotiated discounted e-ticketing
implementation rates with Amadeus, Sabre and SITA. It was
agreed with the solution providers that, individual airlines
could access the e-ticketing solution at the agreed preferential
prices. In 2007, many airlines benefited through this arrangement
by choosing the SITA e-ticketing solution, which was the cheapest
of the quotations negotiated.
Implementation template
The Secretariat in consultation with the Commercial and ICT
committees developed an e-ticketing implementation template
which outlines systematically the processes of implementation.
This template was circulated to member airlines as a guide.
Buddy support
Together with IATA, e-ticketing experts were identified in
some member airlines and given further training in Johannesburg
to enable them provide “Buddy Support” to other
airlines that needed help. Through this arrangement, the experts
rendered valuable assistance to Air Malawi, Air Botswana,
LAM Mozambique, Air Zimbabwe, Precision Air, Air Tanzania,
TAAG Angola and Rwandair Express.
e-ticketing partner support.
Kenya Airways has vast experience in the implementation of
e-ticketing as one of the first airlines to roll-out this
service and has provided support to a number of airlines to
successfully implement e-ticketing. Together with Kenya Airways,
AFRAA can now provide e-ticketing partner support to any member
airlines at very short notice. AFRAA hopes through this initiative
to assist airlines that are yet to complete their implementation
to fast-track the process and meet the deadline.
Extension of deadline
When AFRAA realized in the first quarter of 2007 that it was
going to be difficult for member airlines to meet the December
2007 deadline, and upon the instructions of the Executive
Committee, the Secretary General formally wrote to the Director
General of IATA to draw his attention to the challenges confronting
African airlines and sought IATA support in ensuring that
the continent’s operators were not marginalized in the
implementation of the projects.
Other AFRAA member airlines also wrote separately to IATA
on their specific difficulties. In addition, the Secretary
General listed this issue at the top of the agenda of the
joint AFRAA/IATA meeting that preceded the IATA AGM in Vancouver.
As a result of the combined pressure from Africa and elsewhere,
the IATA Board of Governors decided to extend the e-ticketing
deadline to 31st May 2008.
Aviation in Africa vis-a-vis global level
Let me say here that the global airline industry has finally
recovered from the down turn that followed September 11. The
traffic grew and business returned to profitability despite
the skyrocketing of jet fuel prices that offset much of the
positive results.
In Africa, this trend is noticeable, alongside the continent’s
Gross Domestic Product (GDP) that has grown at the rate of
5 – 6per cent in most countries, air traffic has increased
roughly by 6per cent across the continent.
African air traffic ranks among the fastest growing. This
has increased competition with the entry into Africa of new
international carriers from other continents and powerful
countries which include US, Middle-East countries, China
At the same time, many African carriers are emerging as strong
continental and worldwide players. A few of them have joined
or plan to join a global alliance group.
Our governments need to encourage these progressive airlines
and pave the way for them to further expand and increase air
services across the continent for our countries to develop
inter-African trade and tourism.
The industry’s readiness is obvious. In the course of
the last two years, intra-African routes have tremendously
developed by Royal Air Maroc, Afriqiyah Airways, Egyptair,
Ethiopian Airlines, Kenya Airways and South African Airways
as well as small exemplary airlines such as Belleview, Air
Senegal International and Air Burkina.
Five major airlines have emerged in this country. They include,
Virgin Nigeria, Arik Air, Aero Contractors, Belleview, Chanchangi
which have yet to play decisive roles on international routes.
African airlines have on order 150 new modern aircraft up
from 84 on order in 2006.
The current forecasts establish that Africa will need 500
airplanes worth USD50 billion in the next 20 years. The modern
fleet acquired, ordered and planned, will potentially make
the industry competitive if properly organized.
Above all, implementation of the Yamoussoukro Decision, which
provides that African airlines operate freely without any
restrictions on all intra-African routes, should be fully
and totally implemented.
We would like to renew here our request for the Ministry of
Aviation of the Federal Republic of Nigeria to organize, this
year, the first meeting of the “Club of the Ready and
Willing States” that are determined to speed up the
YD implementation.
An effective creation of the Club. Club will definitely introduce
a new momentum for a speedy implementation of the Yamoussoukro.
We welcome the decision of the 3rd Conference of the African
Ministers of Aviation to confer AFCAC with the duty of the
executing agency. AFRAA urges all African Governments, regional
economic communities and financial institutions to provide
AFCAC with the necessary financial resources to enable it
execute its new role.
As we expedite the implementation of the Yamoussoukro Decision,
we urge our Ministers in charge of aviation to adopt at their
upcoming meeting in Algiers, a common African air transport
external policy to govern African countries air service agreements
negotiations with third countries. A draft paper has been
already prepared by the experts with a strong AFRAA contribution.
A final decision is now dearly needed.
The issue of brain drain has had huge adverse and damaging
effects on our airlines. The poaching of the pilots, air traffic
controllers and other management staff has been pursued with
total impunity. ICAO, IATA and the African Union Conference
of Ministers of Aviation ought to take up this matter for
an international solution that includes a massive funding
of the training in Africa of all these staff that are on high
demand.
International Regulatory Developments
The Association organized a joint AFRAA/IATA Regulatory Seminar
in Maputo on 30 March. This tradition has now been established
by the two organizations to regularly update member airlines,
African regulators and other air law practitioners on the
latest developments affecting the Industry.
AFRAA organized other trainings including in-house trainings
to further enhance the knowledge and understanding on these
regulatory developments.
Training in AFRAA has been over the last years a sustainable
value-added activity from which most member airlines greatly
benefited. From 2003 to 2007, AFRAA trained a total number
of 1370 airline staff members from 44 different carriers.
Plans for 2008
The Association’s activities will focus, in 2008, on
the realization of a few common projects, on assistance to
member airlines for timely compliance with the e-ticketing
and IOSA deadlines and creation of awareness on ICT developments
and airline business solutions. AFRAA will further pursue
and enhance its training services to member airlines.
AFRAA will also gear up to effectively commence the joint
fuel purchase project by the end of the year.
More so, the joint ground handling services will also be launched
in 2008. The first meeting of this project is scheduled to
be held in Nairobi on Wednesday, 26th March 2008.
In Information and Communications Technology (ICT), the Association
will equally push for joint projects on ICT airline solutions
Tariffs and flex fares
To help member airlines keep up with new developments in the
industry and take required actions, AFRAA Secretariat and
IATA co-organised a meeting on Flex Fares hosted by Ethiopian
Airlines in Addis Ababa on 28-29 February 2008. The meeting
was attended by 24 participants representing 12 airlines and
two Civil Aviation Authorities.
The purpose of the meeting was to explain in detail the e-tariffs
and flex fare concept as an alternative solution after the
termination of IATA’s anti-trust immunity for face-to-face
IATA Tariff consultations in the EU and Australia and the
implications of this development. The commencement dates for
Flex Fares between Africa- Europe and between Africa- South
West Pacific are 1 May 2008 and 1 July 2008 respectively.
At the end of the meeting, airlines and regulators agreed
on a set of action items and airlines made a commitment to
actively participate in the process by filing their fares
for their key markets for the system to take them into consideration
in the calculation of Flex Fares. Airlines also requested
AFRAA to continue sensitizing all member airlines on this
important development. AFRAA was invited to raise the awareness
of Civil Aviation Authorities which are supposed approve Flex
Fares to become effective. |