Banks, insurance firms set for Lagos auto fair
By Moses Akaigwe (igwemos@sunnewsonline)
Friday, August 29, 2008

As the fourth Lagos Motor Fair approaches, many banks and insurance companies have indicated interest to participate actively in the fair scheduled to take place at the Tafawa Balewa Square, Onikan, Lagos from September 24 – October 2, 2008.

This was disclosed by Mr. Ifeanyi Agwu, Managing Director of BKG Exhibitions Ltd, the organizers of the fair, who attributed the development to the synergy that had developed between the financial sector and the auto industry in Nigeria in the recent past.

This warm relationship, according to him, has afforded the auto dealers the opportunity to increase sales; made many Nigerians to be able to purchase brand new vehicles as against the fairly used [tokunbo], most of us have resorted to owing to their relatively cheaper prices. Also, organizations are now more able to comfortably replace their fleet without over stretching their resources doing so.

“I am happy with this development and other laudable happenings in the auto industry in Nigeria. It shows that the outputs of all the stakeholders are yielding fruitful fruits to the people and economy of this nation. When our economy was so much in the woods, even organizations found it difficult to purchase vehicles, but now the case is different as individuals and organizations are being empowered by the financial institutions to buy brand new vehicles with less financial stress”, the managing director, noted.

Mr. Agwu attributed the positive development to the increased awareness and opportunities generated through BKG’s organized International Motor Fairs in Abuja and Lagos, pointing out that, synergies among banks, individuals, manufacturers and dealers are now working out to ensure more empowerment and enhanced purchasing power. It is a result of the collective efforts of the motor fairs organizer and the Motoring Press, in attracting the financial sector to the fairs.

Insurance companies, according to the managing director, are also gearing up to participate actively in the forth-coming fair. This, he said, will give the fair more boosts and thereby attract more high profile participants, subsequently.
“Another symbiotic relationship that would further make the auto industry more lucrative could be in the offing with the envisaged increased participation of the re-capitalized insurance firms in Nigeria”, he added.

Mr. Agwu, enumerated some of the benefits of the increased participation by banks and insurance companies to include: Meeting all auto and allied industry’s decision makers under one roof; gaining added value through the several activities they and the old, new and potential customers will engage in at the fair; making of new business contacts and net workings; generating more ideas; reinforcing commitment to already existing markets; testing of more markets and introduction of new products and services.


 

 

 

 

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