|
BuyRight
unveils ZX Auto
By Moses Akaigwe
Friday, February 8, 2008
 |
| Photo:
Sun News Publishing |
|
|
BuyRight (a known name in on-line personal eletronics and
computer products marketing) has ventured into auto business
where it is marketing a new Chinse brand called ZX Auto.
Two of the brand’s product lines – pick-up and
sport utility vehicle (SUV) – were displayed recently
at the city mall, Onikan, Lagos, during which the BuyRight
team led by the managing director, Mr Biodun Marquis, introduced
ZX Auto as a joint venture between two Chinese companies.
Though ZX has other products, BuyRight said during the briefing
it is bringing in only Grand Tiger pick-up and Landmark SUV.
On the pick-up which was introduced with a lot of passion,
Maquis said “ we have the best priced product in the
market today and we offer you more value”.
Grand Tiger
ZX Auto Grand Tiger is a crossover vehicle with the basic
characteristics of a sedan, an SUV and a pick-up. A double
cabin offering, the pick-up is available in Economic, Standard
and Luxury models, with a discounted entry price of N2.2m.
Buyers have 2WD/4WD, manual/automatic transmission, and petrol/diesel
engine to choose from. Also featuring in the vehicle are power
steering, power windows, central lock, central air-conditioning
and keyless entry.
Marquis who said his company branched into auto business three
years ago, spoke of the Grand Tiger’s unique selling
points: “ Grand Tiger is a go anywhere, do more things
vehicle”. Its ground clearance ensures it can cover
any terrain, hence the phrase ‘go anywhere’. Its
ability to transform into a ‘car’, ‘SUV
and pick-up, gives it the second unique selling point of ‘do
more things’ .
“Also GrandTiger has a very good salvage value - this
becomes useful if you decide to sell it and get a new vehicle.
GrandTiger, compared to other vehicles, has a faster selling
time and higher salvage value (especially when campared to
cars). So GrandTiger is a good investment always”.
Landmark
ZX Auto Landmark attracted quite a number of admirers during
the display at City Mall. Almost all agreed that the vehicle
is an SUV with modern and design concept. It is available
in 2WD and 4 WD, as well as manual and automatic transmission
and petrol/diesel engine versions. Power steering, power windows,
central lock, central conditioning and keyless, entry are
some of the features.
The BuyRight boss told his guests that his company had put
in place “service centres in major cities in Nigeria”,
while warranty is three years “ or predetermined mileage”
He disclosed that very considerable discounts await orders
from the Police, Army or other organizations or individuals
for large number of units of the vehicles.
|
