Eagles, Nigeria’s best global brand
• Rebranding Nigeria must start with 2010 World Cup ticket
By EMMA NJOKU
Saturday, June 27, 2009

•Eagles celebrate
Photo: Sun News Publishing


Nigeria’s ticket to the 2010 World Cup finals would have been a done deal before now if the qualities in the Super Eagles as a brand had been duly harnessed.

Former Super Eagles’ utility player, Emeka Ezeugo, passed the verdict while lamenting Nigeria’s struggle on the road to the first mundial on the African continent next year.

Ezeugo, who has become popular lately for his robust comments on issues bordering on Nigerian football is piqued over the fire brigade approach adopted by the federal government and the nation’s football authorities towards Nigeria’s qualification for the 2010 World Cup.

“Our national team, the Super Eagles are the only global brand we have and missing out of the greatest showpiece on earth that would be happening at our courtyard is not an option,” he declared in an exclusive chat with Saturday Sunsport.

“Somebody should tell President Umar Yar'Adua and the Information Minister, Prof. Dora Akunyili that gold and gun don’t fit right on every hand. Rebranding Nigeria must start with the Super Eagles, but the right people must be involved in the process.

“How did we get to where we are at the moment regarding the race to the 2010 World Cup in South Africa? I knew when we got to the edge of the cliff, when we shot ourselves at the foot and when the bus headed for the ditch. But I knew not when we plunged this far to warrant a fire service-last minute Presidential Task Force and mobilization of Nigerians to come out en masse to cheer the national team.
“I refuse to be shortsighted or get all swept up, neither will I change my character or compromise my principles by allowing glittery things to place me under yoke.
“We live in a nation where conducts that are in accordance with merit, truth, humanity, trustworthiness, decency and religion are damaging to one’s prestige.

“Did Nigeria win the hosting right of the 2010 World Cup with Odegbami as our frontman? We never learn from our mistakes. This is no sniper aimed at ‘Big Seg’. I’m just being me.
“My mouth refuses to spew bile, but must I remain a prisoner of words unsaid? What can John Fashanu offer Nigeria that England will be so bereft of? Our legislators don’t even know what Nigeria’s absence in South Africa will represent. The Presidency, the ministers and legislators have no clue that Eagles remain Nigeria’s best global brand for quite a long while and rebranding Nigeria must begin with the Eagles. Football remains one good thing that is in the lives of our countrymen.”

The former national team player, who was nicknamed ‘Super Eagles Destroyer’ due to his ability to mark-out danger men in the opposite teams, maintained that Nigeria could have snatched the maximum points from Tunisia in Rades last weekend if his expertise had been solicited.

“The Super Eagles could have picked up the three point at stake in Tunisia. I could have given some expert tips free of charge if my input had been solicited. The players who would have ensured the maximum points were there. The big occasion players ought to have been selected and energised. They must be the type who are not afraid of greatness.

“Yes, some people are born great while some achieve greatness, but in this case, the Tunisia game would have trusted greatness upon the lads. The team need stalwarts in the defence. The midfield lacked players with strong character, leaders who like to roll up their sleeves and win a top place in ‘dirty dozen’ competitions.

“We need midfielders, who are capable of eating up the time and space of the opponents within 100th of a second. These are players who don’t require 90 minutes to turn it on. These kind of players can be created from the ones we got.”

Although he believes that the situation could still be remedied, Ezeugo, however, regretted that the Super Eagles should have been busy strategising on how to ensure a successful outing in South Africa next year rather than struggle for the ticket to the first World Cup finals in Africa.

“Nations preparing to win the World Cup in 2010 are already plotting how they will approach their engagements in South Africa, while we are putting all we have got in qualifying for the mundial. By the time we actually manage to go there, we would have been so exhausted that we will struggle to scale the preliminary hurdles.
“It’s never too late for us to wake up, but we need to get together soon,” Ezeugo advised.
 

© 2009 THE SUN PUBLISHING LTD. This service is provided on The Sun Newspapers' standard terms and conditions in accordance with our Privacy Policy.
To inquire about a licence to reproduce material and other inquiries, Contact Us.