The Startup Competition 2019 from The Original Inspiration Centre by LaLiga, supported by GSIC, has chosen the 10 winners of the first stage of the competition. This initial phase saw a total of 279 companies from 55 different countries and five continents take part.
The competition, organised by LaLiga and the Global Sports Innovation Center powered by Microsoft, is part of the global agreement signed by LaLiga and Microsoft in 2016. The initiative seeks to boost digital talent and ideas by promoting disruptive solutions that can help LaLiga and its clubs continue to grow in the field of innovation and technology, acting as a gateway into the sports and entertainment world for new companies around the world.
All solutions submitted for consideration had to be based on the following fundamental aspects: Media (OTT, Broadcasting, Digital Content, etc); Fan Engagement (Fan Profiling, Social Media, eSports, etc.); Smart Venue(Security, Ticketing, Cashless Payment, etc.); Performance (Analytics, Injury Prevention, Health, etc.); and others such as Big Data, Artificial Intelligence and Machine Learning.
Iris Cordoba, Managing Director at GSIC powered by Microsoft, said: “Thanks to The Startup Competition 2019, ten innovative companies will have the opportunity to explore synergies on an individual level with LaLiga and in group with other winners, and, as a result, initiate pilot schemes within one of the most important sports organisations in the world. At GSIC powered by Microsoft we will help them at this stage through our growth acceleration program and by incorporating them into our ecosystem, boosting the integration of these solutions into LaLiga’s strategy.”