ADVERTISEMENT
The Sun Nigeria
  • National
  • Columns
    • Broken Tongues
    • Capital Matters
    • Diabetes Corner
    • Duro Onabule
    • Femi Adesina
    • Frank Talk
    • Funke Egbemode
    • Insights
    • Kalu Leadership Series
    • Kunle Solaja
    • Offside Musings
    • PressClips
    • Public Sphere
    • Ralph Egbu
    • Shola Oshunkeye
    • Sideview
    • The Flipside – Eric Osagie
    • Tola Adeniyi
  • Business
  • Politics
  • Entertainment
  • The Sun TV
  • Sporting Sun
  • The Sun Foundation
No Result
View All Result
  • National
  • Columns
    • Broken Tongues
    • Capital Matters
    • Diabetes Corner
    • Duro Onabule
    • Femi Adesina
    • Frank Talk
    • Funke Egbemode
    • Insights
    • Kalu Leadership Series
    • Kunle Solaja
    • Offside Musings
    • PressClips
    • Public Sphere
    • Ralph Egbu
    • Shola Oshunkeye
    • Sideview
    • The Flipside – Eric Osagie
    • Tola Adeniyi
  • Business
  • Politics
  • Entertainment
  • The Sun TV
  • Sporting Sun
  • The Sun Foundation
No Result
View All Result
The Sun Nigeria
No Result
View All Result
ADVERTISEMENT
Home Features

4 Reasons a blog doesn’t grow as expected

22nd June 2017
in Features
0
4 Reasons a blog doesn’t grow as expected

Blog concept with technology icons design, vector illustration 10 eps graphic.

Share on FacebookShare on Twitter

Most blogs out there don’t get the kind of traffic or attention they desire, and this is mainly because there are a couple of vital things about blogging they are not aware of. Once this awareness is there, it will be easier to achieve sustained blog growth. We share 4 reasons a blog doesn’t grow as expected.

You Don’t Promote Your Content Well

According to Jumia, it’s not just about promoting your content; it’s about promoting your content well. You need to ensure you add sharing buttons to your blog articles and share content at peak times of your audience’s social activity. Blogging is a very time sensitive work, don’t just think you can write, publish and share content whenever you want. Other important things you can do include: sharing your article on social networking sites with images (to make them more attractive), sharing content multiple times on social sites, keeping up with your content by responding to comments etc., and encouraging your blog authors, contributors, team members, friends and family to use their social networks to help share your blog content.

You’re Not Considering Your Audience

It’s not just about writing great content, it’s about writing great content that matters. You need to tailor your content to the desires and interest of your target audience. Consider what your audience really cares about, and how they want it expressed or delivered to them. If your audience likes visual delivery of content, then give it to them and work to make your content more visual. Basically, just ensure your content focuses on issues and challenges either faced by your readers or that will interest your readers.

You Know Little or Nothing about SEO

When starting out, a blogger is not just a blogger; a blogger needs to be a lot more if he/she wants the blog to grow, and one of them is an SEO specialist. A blogger needs to be acquainted with basic SEO knowledge if he/she desires growth. This is not to say that a blog cannot grow without some SEO work, it can, but without deliberate SEO effort, the process towards that growth might be a frustrating one. A blogger needs to be aware of certain keywords and title tags to help with keyword optimization, and should endeavor to have, at the very least, a vague idea of how it all works to help increase a blog’s visibility and growth. Understanding the keywords that gain traffic can help guide your content writing and content marketing efforts to make them more efficient.

Your Blog is Boring

When there’s no ‘wow’ factor about your blog, when there’s nothing attractive about it in terms of colour, layout or even design, and it delivers a poor user experience to visitors, this is very likely to affect the chances of a first time visitor’s return to your blog. Your blog’s user experience should be interesting and satisfying enough to sustain the attention of first time visitors to your blog. It’s not just about having great content and working so hard on SEO, you need to pay attention to user experience. Consider what a user experiences when he/she visits your blog. Consider if your blog is easy to read and if it satisfies your audience’s needs.

Tags: chizoba
Chizoba Ikenwa

Chizoba Ikenwa

Related Posts

I neither saw nor touched $1b security fund –Ex Army Chief, Gen Buratai (retd)
Features

I neither saw nor touched $1b security fund –Ex Army Chief, Gen Buratai (retd)

30th January 2023
Health conditions that affect the kidney
Features

Health conditions that affect the kidney

29th January 2023
Basic metrics to consider when selecting stocks
Business

Basic metrics to consider when selecting stocks

27th January 2023
Next Post
Angola VP to face corruption trial

Angola VP to face corruption trial

Building Under Construction Collapses In Ilorin (Photos, Video)

DHQ denies service chiefs elongate tenure for colleagues

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Highlights

APC guber candidate gets 48hrs ultimatum to apologise, withdraw threat against community

2023: We’ll work with people in diaspora to develop Plateau – APC candidate, Nentawe Yilwatda

POS agents make brisk money with old naira swap in Imo

UNILORIN begins virtual lectures for large classes

DSS nabs syndicates selling new Naira notes

BITmarkets expands to Nigeria

Trending

Kola Abiola: Restoring hope in Nigerians across the world
Opinion

Kola Abiola: Restoring hope in Nigerians across the world

30th January 2023
0

It’s 2023, and singing Veno Marioghe’s ‘Nigeria go Survive’ hits differently when one recounts that this song...

New NYSC DG resumes office; calls it a homecoming

New NYSC DG resumes office; calls it a homecoming

30th January 2023
Group threatens to bomb Catholic Church in Lagos

Security beefed up as Buhari makes official visit to Kano

30th January 2023
Ebonyi 2023: APC Stakeholders reject embattled Speaker Nwifuru for guber

APC guber candidate gets 48hrs ultimatum to apologise, withdraw threat against community

30th January 2023
2023: We’ll work with people in diaspora to develop Plateau – APC candidate, Nentawe Yilwatda

2023: We’ll work with people in diaspora to develop Plateau – APC candidate, Nentawe Yilwatda

30th January 2023
ADVERTISEMENT

Follow us on social media:

Latest News

  • Kola Abiola: Restoring hope in Nigerians across the world
  • New NYSC DG resumes office; calls it a homecoming
  • Security beefed up as Buhari makes official visit to Kano
  • APC guber candidate gets 48hrs ultimatum to apologise, withdraw threat against community
  • 2023: We’ll work with people in diaspora to develop Plateau – APC candidate, Nentawe Yilwatda
  • POS agents make brisk money with old naira swap in Imo
  • UNILORIN begins virtual lectures for large classes
  • DSS nabs syndicates selling new Naira notes
  • BITmarkets expands to Nigeria
  • Naira swap: How Tinubu saved Nigeria from going up in flames – Supporters group
  • There may be no single medical doctor left in Nigerian hospital soon – NARD warns
  • Naira Notes Swap: 36 governors need to intervene – Chair, Senate Committee on banking
  • Ochei begs supporters for calm as opposition thugs remove his posters, banners
  • Ensure your PVCs are available to vote, APC Reps candidate, Kalejaiye urges AJIF residents
  • Tinubu’s man tackles CNPP over call to purge NNPCL
  • Erdoğan signals NATO support for Finland, leaving Sweden in the cold
  • Currency swap: Jubilation trails extension of deadline
  • Russian club to unveil Aruna Quadri today
  • 2023 Lagos International Polo tournament: Team Art Hotel falls to Trojan Ark in opening game
  • Sportsville Award excites Diri, Betsy Obaseki

Categories

  • Abuja Metro
  • Anambra Watch
  • Arts
  • Broken Tongues
  • Business
  • Business Week
  • Cartoons
  • Citizen Joe
  • Columns
  • Cover
  • Culture
  • Duro Onabule
  • Editorial
  • Education Review
  • Effect
  • Elections
  • Entertainment
  • Events
  • Features
  • Femi Adesina
  • Food & Drinks
  • Frank Talk
  • Funke Egbemode
  • Gallery
  • Global Square by Kenneth Okonkwo
  • Health
  • Insights
  • Kalu Leadership Series
  • Kunle Solaja
  • Kunle Solaja
  • Letters
  • Lifeline
  • Lifestyle
  • Literary Review
  • Marketing Matters
  • Muiz Banire
  • National
  • News
  • Offside Musings
  • Opinion
  • oriental news
  • Politics
  • Press Release
  • PressClips
  • Public Sphere
  • Ralph Egbu
  • Shola Oshunkeye
  • Sideview
  • South-west Magazine
  • Sponsored Post
  • Sporting Sun
  • Sports
  • Sun Girl
  • Tea Time
  • The Flipside – Eric Osagie
  • The Sun Awards Live
  • The Sun TV
  • Thoughts & Talks
  • Time Out
  • Today's cover
  • Tola Adeniyi
  • Travel
  • Travel & Tourism
  • Trending
  • TSWeekend
  • Turf Game
  • Uncategorized
  • Updates
  • Views from Abroad
  • Voices
  • World
  • World News
  • About Us
  • Paper Ad Rate
  • Online Ad Rate
  • Change of Name
  • The Team
  • Contact Us
  • Privacy Policy

© 2019 The Sun Nigeria - Managed by Netsera.

No Result
View All Result
  • National
  • Columns
    • Broken Tongues
    • Capital Matters
    • Diabetes Corner
    • Duro Onabule
    • Femi Adesina
    • Frank Talk
    • Funke Egbemode
    • Insights
    • Kalu Leadership Series
    • Kunle Solaja
    • Offside Musings
    • PressClips
    • Public Sphere
    • Ralph Egbu
    • Shola Oshunkeye
    • Sideview
    • The Flipside – Eric Osagie
    • Tola Adeniyi
  • Business
  • Politics
  • Entertainment
  • The Sun TV
  • Sporting Sun
  • The Sun Foundation

© 2019 The Sun Nigeria - Managed by Netsera.