The entrepreneurial journey is not one many businessmen take right from the get-go. The prospect of an idea that might be worth taking a risk for comes rarely, but when it does, you have to go after it. One story of entrepreneur Wally Sajimi. Here, he shares his insights after years of being on the professional rollercoaster and how he took his businesses to new heights.
Sajimi is the founder of technology-development shop Nietzsche Labs and was the cofounder of marketing brand Endorsify. He was notably named one of Forbes 30 under 30 in 2021 as well. Looking back on the journey, he reflects, “I was usually selling my ideas with conviction before we even built the product. The journey is selling your idea to the team and executing from start to finish.”
Sajimi’s expertise comes with his immense experience as an employee for big and small businesses, startups, banks, and more. Before Endorsify, he worked in business development with Salesforce, and he agrees that the knowledge he gained there helped him with his own businesses as a founder. Today, numerous articles have been posted on Yahoo, Forbes, California Herald, and more about the brand and the man behind its success.
Sajimi posits, “I think I heard someone say ideas are abundant but execution is scarce. We have so many ideas but people can rarely execute which is ultimately 90% of the work.” His business, Nietzsche Labs is a creative technology company that helps artists, labels, fashion brands and more with creative digital projects like websites, apps, forums, designs and more. Similarly, Endorsify was rooted in a need for brands that wanted to price user-generated content, so they can maximize their return on investment and not overpay when doing a campaign with a creator.
“Giving back to the community is important for me, and what I noticed is you have to pay things forward because so many people helped me out along the way” he says. He is passionate about charitable foundations and is involved with Charity Water and Save The Children Foundation as part of his philanthropic deeds.