By Chinwendu Obienyi
In a bid to create an ecosystem with capacity building, programmes/trainings, access to funding and exposure to the global creative market, Africa Creative Market (ACM) is set to hold its inaugural programme between August 29th and September 3rd, 2022.
Speaking at a press conference in Lagos recently, the President of the Ascend Studios Foundations and Founder of ACM, Dr Inya Lawal, while describing the ACM as a platform that is focused on growing the creative economy, said that its mission is to empower creatives to scale by providing the blueprint for establishing commercially viable and sustainable business models.
“ACM brings major stakeholders in the African and International Creative Industry together to facilitate value exchange between Africa’s creative sector and the world.
Our partners include His Imperial Majesty (H.I.M), Ooni Adeyeye Enitan Ogunwusi, OJAJA II, Ooni of Ife, Swedish Embassy, Paramount Africa, Women In Film LA, Bill and Melinda Gates Foundation, Women in Film & Television International (WIFTI), Berlin Film Festival through the Black European Creative Hub (BECH), Ascend Studios Foundation, WIFT Africa.
Others are, FWIFT Nigeria, Israel Cinema Project: Rabinovich Foundation, The YD Company, Entertainment IP Ventures, Liechtenstein, 789 Consulting, Kaffy Inc, Wave Nation France, Ekila Agency and a host of other prestigious companies and organisations”.
Responding to the reason for partnering with ACM, the Treasurer of WIFTI and Co-Founder of ACM, Nicole Ackermann said the African continent has a lot of potential and opportunity.
She said, “To enhance all this, with ACM we are bringing together industry people who can have conversations, learn and listen to one another based on their varying experiences and knowledge. They can exchange ideas and have the chance to find out what is important for them, what elements are necessary to create sustainable business models and solid infrastructures.”