The calendar for this year’s edition of All Africa Music Awards (AFRIMA) has been unveiled.
The glamorous event, which was attended by African Union officials, members of the International Committee of AFRIMA, past winners and nominees and other stakeholders in the entertainment industry in Africa, held on Tuesday May 2, 2017 at The Maslow Hotel, Sandton, South Africa.
President/Executive Producer, AFRIMA, Mr. Mike Dada, announced at the event that the first activity on the calendar is the submission of entries, which opens on Monday May 8, while submission closes on Monday July 17, 2017.
Dada advised artistes, managers, producers, record label owners, video directors, publicists and entertainment/music journalists to submit their works or those of their artistes within the stipulated timeline in order to stand a chance at the awards.
“Irrespective of how popular an artiste or their works are in Africa, failure to submit them for the awards means their chances of being nominated for AFRIMA 2017 is practically non-existent,” he declared.
Other activities on the calendar include jury adjudication process and nominees selection from July 29 to August 7 at Harare, Zimbabwe; world media announcement of AFRIMA 2017 nominees’ list on August 8 at Harare, Zimbabwe; turn-up Africa concert between August and October; Africa Music Village holding on November 10, at the host city; and finally the main awards ceremony coming up on November 12.
In her opening address, Head of Culture Division, African Union Commission, Ms. Angela Martins, thanked the government of the Republic of South Africa and the people for receiving the AUC and AFRIMA for the calendar unveiling.
“We would like to hail the All Africa Music Awards’ initiative for the laudable impact it had for its three editions (2014, 2015 and 2016). AFRIMA has been able to mobilise millions of people and renowned artistes from the five regions of Africa,” she said.