Superstar marketing coach Richard Yu has come a long way since the start of his entrepreneurial journey. From charging Lime scooters to fund his first venture to facing an ATM robbery involving a bomb, Yu has made a name for himself based on faith and a steadfast mindset.
Richard Yu’s entire business model is built on the philosophy of ‘servant leadership.’ Basically defined as putting the needs of people over personal success, this approach of leadership focuses on building trust, self-development, and being of service to others. Yu’s coaching business is centered around impact being more critical than income since he believes income is a direct result of your impact on people’s lives.
Richard Yu is a world leader in building organic growth strategies. He teaches people how to start an online consulting business from the ground up and scale it to 6-plus figures. For anyone wondering if Richard Yu’s leadership philosophy actually bears fruit, it’s sufficient to say he went from no revenue to $500,000 in just eight months by implementing his success mantra. In teaching others how to achieve success, Yu leads with a sense of purpose, service, and stewardship to his clients. He does not gauge his success in financial terms but by how much impact he has made on people’s lives. Yu encourages his students to take this same approach, as he emphasizes that entrepreneurship is all about taking care of customers.
Richard Yu’s other pillars of entrepreneurial success are solving problems, working on oneself daily, and being of service. These qualities are integral to his philosophy of servant leadership, by which he aims to bring a change in the world and leave a lasting impact on countless lives.
