From Stanley Uzoaru, Owerri
The Guinness Nigeria Plc. has empowered 50 women from Umuebie in Isiala Mbano Local Government Area of Imo State with a mobile bar to help cushion the effect of unemployment among women in the state.
Marketing and Innovation Director of the company, Mark Mugisha while disclosing the motive behind the gesture during the annual August women meeting of the community, noted that as a brand, it was a way of promoting the culture of the people while reciprocating their patronage to the company.
Speaking further on the role of Guinness in facilitating the August meeting, Mugisha said: “The August meeting is beyond an event, it’s an experience that Guinness feels strongly and passionate about.
“It allowed us to be part of long-lasting celebration of women who are committed to standing out and making a lasting impact for the betterment of their community. As a brand, we are committed to supporting, empowering, and celebrating women in ways most natural to them,” Mugisha explained.
Earlier, the women also received free medical care from Guinness. Highlights of the ceremony were a cultural display, dance, and a match past competition by the women from the villages that make up the community. Mrs. Gertrude Onuoha in her remark at the occasion lauded Guinness for sustaining the event, which was also held last year even as she appealed for more assistance from them, especially renovation of their community health centre.