Adekemi Oladipo, is the Chief Executive Officer (CEO) of GetFit Technologies Limited; a beauty and fitness company based in Lagos, Nigeria.
Oladipo who grew up in Lagos is from a family of 7 with computer science educational background.
Having successful established the Getfitng brand, Oladipo continues to forge ahead of other competitive products with new innovations.
In this interview with Daily Sun, Getfitng boss shares her challenges as an entrepreneur, aspirations, new innovations and lots more.
Excerpts;
Tell us about your new products, the apple cider gummies, what do your customers stand to gain from using it? Also the Getfit sweat stick, what inspired that new innovation?
Getfit Apple cider gummies are made up of 10% acetic acid with the mother and it is 1000mg, Getfitng Gummies are very effective at reducing belly bloats, excess appetite, improves metabolism, assists in clearer skin, weight loss and so much more, did I mention Getfit is the first Apple cider gummies in West Africa? And our sweat sticks were inspired to help improve sweat production during any form of physical activities to assist reduce water weight quickly! We are all happier when we see our belly fat cry sweat during exercise isn’t it?
What is the rationale for the giveaway you do at every month end?
What is the rationale for the giveaway you do at every month end?
Answer: We try to Encourage our Customers by giving support to them, we currently have a Getfitfoundation we are currently working to help support further.
What is the big difference with your waist trainer 3.0?
Getfit 3.0 waist trainer products are upgraded versions, with improved thermogenesis. Technology keeps evolving and at Getfitng we are very keen on providing the best waist trainer that are very effective at reducing the belly fat! The minute a new tested technology emerges we hop on it the ensure our customers get quicker results and improve their self esteem.
There is a growing number of celebrities associating with Getfit waist trainer. What is the brand’s relationship with these celebrities such as Rita Dominic and Laura Ikeji?
They are our brand Ambassadors and family, at Getfit it’s way more than just business.
There are lots of waist trainer brand out there. What is special about Getfitng?
Getfit is a purveyor pioneer of our “trend” of waist trainers, we actually into waist trimmers and not trainers, even though waist trainer is the common language there is a difference, our products don’t sculpt or train your body to a particular shape, they assist in reducing your belly fat. There maybe a-lot of fishes in the ocean but you can agree with me they can never all be the same. Our Getfit customers can vouch for us and as a result we keep getting referrals from them.
A lot of ladies complain that after weeks and months of using waist trainers, they are didn’t get the result they expect. What advice do you have for ladies who are sincerely out to get a trim figure?
We will advise them to buy Getfit. I can’t speak for other waist trainers, I can only speak for Getfitng, because we ensure our products are effective. We have very few cases of such and we discovered after consultation with them that they were not consistent in usage, some use once in 2 weeks! We recommend With exercise you use Getfit waist trimmer / waist trainer for 2-3 hours and if you do not desire to exercise you should use your Getfit for 5-7 hours daily alongside other instructions given to you.
What is your brand doing in terms of expanding the business?
We are working towards that.
What are your big lessons from being a major player in the body fitness sector?
There are a lot of lessons, a lot! Both good and bad. Honestly I do not know where to begin from.
Sometimes there are difficult customers who complain irrespective of how good your products are. How do you handle such?
We just try to satisfy them, most of our difficult customers ended up been Getfit lovers and preachers.
What are the biggest challenges you encountered when setting up GetFit?
Getting funds to start up, banks didn’t give loans us because we were not qualified. And there was nothing we could do about it.
Having come this far, what lessons have you learnt about Nigerians beauty and wellness, that can benefit those coming into the profession?
Consistency is important.
How affordable are your products and who are your target market?
Getfitng has a range of waist trainer products with different categories of prices that are very effective at reducing belly fat, Getfit is for anyone who desires to reduce his or her belly and improve self confidence.
What kind of preparations – training, education etc – did you have, that enhances your understanding, dexterity of your kind of business?
I learnt in the process, and God is a key factor.
What is the ultimate goal of Getfitng brand and how do you hope to achieve it?
GETFIT MISSION: To bring high quality and best fitness wearable products and make them accessible. And to design products that fit seamlessly into your life so we can help achieve your health and fitness goals, whatever they may be. We are here to ensure we help restore and increase confidence!
What should the public expect from you before the year runs out and in the near future?
They should expect so much more from Getfit, We are here to restore more confidence. Getfitng is not just a top or best waist trainer brand, we are community.