Telecommunications operator, Globacom, has received the coveted Loeries Craft Certificate, a Giant Film for cinematography in Cape Town, South Africa. The award was won by Glo’s Commercial, ‘Street Football”, where young footballers dribbled their way excitedly through different streets and ended up at the stadium where they met their idol, Nigerian international striker who currently plays for Al Shabab of Saudi Arabia, Odion Ighalo
At a parallel ceremony in Lagos, the digital solutions provider, reaffirmed its position as the leader in creative communication in the nation’s telecommunications industry, as it carted home ten awards, including five silver and five bronze medals, at the 2021 Lagos Advertising and Ideas Festival (LAIF AWARDS)
The LAIF Awards, which celebrates creative excellence, took place at Landmark Event Centre in Lagos. Globacom bagged the awards for excellent works in Creative Television Commercials, Press Advertisements, Outdoor and best use of Digital and Social Media Content.
Globacom‘s Children’s Day Press Advertisement won silver medals in two categories. The first was Press Craft Original Photography award which celebrates the quality of photographs used in the press advertisement, while the second was Telecom Product Services Award.
In the same vein, Globacom Roaming Advertisement also clinched two silver medals in Press LAIF Telecom Product and Services as well as Outdoor LAIF Telecom Product and Services respectively.
In the television commercial category, Globacom’s Biker Mechanic, featuring film actor and comedian, Kelechi Udegbe, and actress Eriata Ese where the reliability of Glo 4G LTE was showcased won two bronze medals in Film LAIF Telecom Product and Services and in Digital and Mobile LAIF Telecom Product and Services awards. Also in Outdoor LAIF Telecom Product and Services category, Globacom’s Feed Your Eyes won a bronze medal.
Find Your First Jay Jay, another Globacom commercial where a young boy was able to connect his father’s hero Jay Jay Okocha, using the power of Glo 4G to invite him as a surprise guest at his dad’s birthday, also clinched silver and bronze medals in LAIF Telecom Product and Services category and in the Film Craft Best Use of Digital and Social Media Content categories respectively.