By Zika Bobby
Managing Director, MultiChoice Nigeria, John Ugbe, has said that the company is happy with subscribers’ excitement in the ongoing WOW reward promo.
Ugbe said this is a true testament of the company’s vision to transform the pay television landscape in Nigeria and make digital television services a must have for all. “GOtv forms part of our broad-based strategy to contribute to Nigeria’s digital migration via sensible infrastructure investment and competitive service delivery. We realised that when people think of digital television they immediately imagine it has to be expensive but this is not the case with GOtv, which offers great family entertainment at affordable prices,” he said.
He said while GOtv is not the country’s first digital terrestrial television (DTT) operator, it was the first to move to assist in the country’s march towards digital migration.
“At inception in 2011, GOtv launched the DVB-T2 decoder, the latest technology platform for broadcast. DVB-T2 technology delivers vastly superior digital audio-visual quality that enhances viewing.
“This was followed by another pioneering move, which saw the provider becoming the first to carry audio channels with the launch of Wazobia FM and Naija FM.
“GOtv has also shown support for digital migration through its digital migration campaign, which had the slogan, ‘Digilevelz Don Land, No Carry Last.’ This was in support of the National Broadcasting Commission’s (NBC) digital migration flag-off in Jos,” he said.
Like many others, Emmanuel Oshin, a GOtv subscriber since 2012, said he is thrilled by the diversity of exciting content offered by the pay TV service. GOtv, he said, gives his family exciting times together, with something for every member to enjoy.