Zika Bobby
InternationaL Distillers Limited (IDL), alcoholic brand, Chelsea London Dry Gin, has rewarded its loyal consumers with gift items at the 2019 Felabration tagged: “From Lagos with Love.”
Speaking at the event, Assistant Brand Manager Chelsea London Dry Gin, Celestine Anyanwu said: “Felabration is an annual music and arts event that celebrates the life and times of music legend, Fela Anikulapo Kuti and as a result Chelsea is leveraging on this platform to further entrench the brand in the minds of consumers that patronize the venue thereby reinforcing our leadership position in the mainstream segment.”
The consumers, through a raffle draw, went home with refrigerators, television sets, electric cookers and ovens. Other gift items won included 1.5 KVA generators, washing machines and table gas cookers.