Among the rising online forces, Wahala Room maintains a leading position with the barely-one-year-old brand’s popularity skyrocketing as it garners over 1.1 million followers and thus sealing its position as a top influencer on Instagram.
Its founder, music star Samuel Ogunkoya popularly known as Samkul has asserted that the feat was no fluke “Wahala Room stands for an agency that can digitally strategize to help any business see their return on investment. In other words, Wahala Room was created so that brands and different businesses can be able to amplify the service’s that they have.”
Explaining Wahala Room’s marketing techniques, Samkul said: “I try to focus more on strategies that a lot of agencies are not already using, which is geared towards creating a positive disruption.”
Continuing, he said further: “If I had to describe what I do, I would say we problem-solve. Brands come to us with their current problem, whether it is a music festival that needs to get marketed so that they can reach a wider audience or an artiste that is working on their rollout.”
Wahala Room, through its website, www.wahalaroom.com and Instagram account, @wahalaroom, has been of service to many brands of various sizes, big and small, claimed its CEO. “And based on our experience in the marketing field we can create a program that would work for that brand or business to reach their goals,” Samkul avowed.
While there are lots of entertainment blogs, with Instagram saturated with the so-called brand influencers, Samkul insisted that Wahala Room is in a class of its own.
“What makes Wahala Room stand out is that we do not try to stand out, we simply make sure to deliver the best service to whichever brands and agencies we work with. We happen to stand out because of our outstanding service. We don’t see ourselves as an entertainment blog, we market the different entertainment that is happening in our culture,” he stated.