In furtherance of its new campaign tagged “Celebs Around Town”, KLM Royal Dutch Airlines is collaborating with Nigerian celebrities such as Adekunle Gold, Kate Henshaw, AY, Rahama Sadau and Kunle Afolayan by taking them on a roller coaster round major cities in Europe and America.
While on the trip, the stars will be showcasing the most interesting sights and hangouts in the cities they visit through video posts and live interactive sessions on the airline’s social media platform as well as theirs.
Among the cities the celebrities will visit are Manchester, Rome, Berlin, London, and New York. While Adekunle Gold will visit Manchester, Kate Henshaw would go to Rome. Rahama Sadau will journey to Berlin, AY to London and Kunle Afolayan would go to New York.
“KLM’s global ambition is to be the most innovative customer oriented network carrier in the world, hence we always aim to put our customers first. In KLM Nigeria, we have asked ourselves the question ‘how can we translate this into a Nigerian context? In order to do this, we have selected five individuals who we believe really embody these ambitions. They are innovative, and have a good relationship with their fans. I am sure this would be a unique experience not only for the celebs travelling but also for their fans,” Arthur Dieffenthaler, Commercial Director, Air France KLM Nigeria & Ghana, explains.
Commenting, Henshaw said: “I am excited to be part of this initiative by KLM. I am looking forward to visiting Rome and hopefully meet the Pope. They say ‘when in Rome do like Romans’, I am definitely going to visit interesting places in Rome and make sure I taste some of their cuisines. In fact, I can’t wait to go.”
KLM Royal Dutch Airlines was founded in 1919, making it the world’s oldest airline still operating under its original name. In 2004, Air France and KLM merged to form Air France KLM. The merger produced the strongest European airline group based on two powerful brands and hubs – Amsterdam Airport Schiphol and Paris Charles de Gaulle. Retaining its own identity, the group focuses on three core businesses: passenger transport, cargo and aircraft maintenance.
In the Netherlands, KLM comprises the core of the KLM Group, which further includes KLM Cityhopper, transavia.com and Martinair. KLM serves all its destinations using a modern fleet and employs over 33,000 people around the world.