Chiamaka Ajeamo
PZ Wilmar premium brand, Mamador, has again given its commitment to supporting Nigerian women empowerment initiatives.
It gave the assurance during the 2018 edition of the annual home-coming and assembly of Igbo women across different communities in the South-East popularly known as August Meeting.
According to the Mamador brand, the August Meeting has become synonymous with women empowerment, rural community development, conflict management, peace building and human development in rural societies of eastern Nigeria since its inception.
Speaking on the brand’s constant support for the initiative, the Category Marketing Manager, Chioma Mbanugo, stated that PZ Wilmar, in line with its commitment to sustainable initiatives, investing in the future of local communities and the environment, acknowledged the meeting’s inclination for holistic development in rural communities.
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“Mamador would like to press forward with its penchant for revitalising every woman and her home by providing them with healthy cooking options and as a result, ensuring a healthy lifestyle. Women, as mothers and homemakers, play a major role in family development, which in turn benefits the society.
“To see women take a step further by coming together for such positive causes in their various communities is commendable and should be supported. This is why Mamador has over the years stayed committed to partnering and supporting women empowerment programmes within the different August Meetings across various communities, and we hope to sustain this blooming partnership,” she said.
Mamador, through its products, Mamador cooking oil and margarine, offered the gatherings tasty meals as well as fun activities, including cooking, eating and dancing competitions, free health checks and counselling from medical professionals. Participants were also rewarded with gift items of various cooking utensils, among other takeaways.
Participants at the meeting expressed their excitement and gratitude to Mamador for its continuous support and benefits to the meetings.