Founder and CEO of Hadegold Media, Aladewura Adegboyega who recently traveled to Maldives an archipelagic country located in Southern Asia, situated in the Indian Ocean described the country as “Nature at its Best”. He shared this beautiful pictures and videos via his Instagram page (@hadegoldmedia) which shows the locations he visited and the activities that took place while in the country.
This interview speaks on how he is gradually taking over the media space with his Media Consulting Company.
The 26-year-old Osun State native, who grew up in the Agege suburb of Lagos started his career in Ogun State in the year 2015 as a computer and mobile phone technician, and the following year founded Hadegold Media and in no time earned himself a reputation as the go-to tech person for issues relating to social media handles.
Sir Adegold who is also known as Hadegold has within his few years in the media worked with top brands like Chocolate City, Hopes Never Die Record Label, Opera News (Content Writer) and among others.
What inspired your brand Hadegold Media?
I got inspired by my late father Mr Oyemade Adegboyega. My father was a journalist, a business-oriented man. He started his media company in 1987 with those olden days cameras and Tvs. Most ideas were gotten from him but in a modernize way.
How did you come about the brand name?
The name Hadegold Media was gotten from the short form of my first and last name…. (Ade)gboyega and Alade(wura). Wura means Gold in English and the ‘H’ was added by a friend back then.
How old is Hadegold Media?
Hadegold Media is 6years old, started the brand in 2016. I started as a blogger then migrated to social media Instagram to be precise as a blogger/influencer. But in 2018, after studying a short course on social media management and digital marketing I diversified into digital marketing.
They are also brands doing same thing as you, what makes Hadegold Media different?
I will put it in this way, Hadegold Media is not just a social media or digital marketing firm but a Media Consulting Company. Hadegold Media does all kind of media services, any form of “Marketing”, not necessarily to be a firm with physical address. We do market website through SEO (Search Engine Optimization) which most brands across the globe don’t focus on.
Can you tell us about your Mobile Application which is planned to Ease Social Media Marketing?
Okay, this tool is a social media marketing hack tool that allows you as a user to sign-in any of your six social media accounts such as Instagram, Facebook, Twitter, LinkedIn, TikTok and Pinterest. I called it a social media hack tool because the tool is 2in1, it is basically for people who are not expert in running social media campaign and also this app have the ability to boost your engagements (Likes, Comments, Shares etc.)
With the assistance of this app, it will be easy to reach out to your audiences across the 6 social media platforms. It is an automatic app.
What prompted the idea? How do you intend to achieve the huge dream of the mobile app?
This idea crossed my mind so many years ago when I wrote an article on “101 Tools used by Social Media Marketers” that was the first time the idea came up to my mind. Reaching out to the right audience is a major challenge for brands and individuals, most brands want to large database, fans and customers on every of their major platforms. So, I made my research and decided to solve this challenge for brands and individuals.
With the help of God every dream become reality so far you continue pushing (Consistency), having enough funds and with good marketing skills.
Who are your role models in your line of business?
My number one role model is my dad even though he is no longer alive but I am sure he will be happy with me right now. When he was alive, he’d supported me in all ways.
What are your Career dreams?
My everyday prayer is to get to the level I have ever imagined, a situation whereby the name “Hadegold Media” goes far than the face itself.
What are the major challenges you encounter while offering your media services?
In terms of marketing, some clients don’t really have the understand how marketing works, most client don’t really understand the difference between digital marketing and affiliate marketing so most times they base it on affiliate marketing.
How do you overcome them?
I do try to educate them about the difference between digital marketing and affiliate, the importance as well.
When are you officially launching the App?
Discussing with our software developer, it would take 3 months to complete the mobile application and this include the A-B testing of the application.
Who are the targeted users?
Targeted users would be mostly for newbies in the world of digital marketing in Africa.
Hadegold who recently traveled to Maldives an archipelagic country located in Southern Asia, situated in the Indian Ocean described the country as “Nature at its Best”.
He shared beautiful pictures and video via his Instagram page (@hadegoldmedia) showcasing the locations he visited and also the activities that took place while in the country.