Forbes
The World Wrestling Entertainment (WWE) notable, Roman Reigns is being considered for a return to the ring. Roman Reigns seeks full-fledged heel turn in the WWE Backlash 2018.
That represented a marked change from running theme as of late for Reigns, who has spent 2018 losing virtually every match he had had.
Moving Reigns to the dark side is one of those long debated but never expected issues that has driven wrestling fans mad over the past few years. While well-respected industry veterans like “Stone Cold” Steve Austin have said Reigns should turn heel so that fans could eventually accept him as a babyface when he turns back, Triple H has maintained that Reigns is “already a heel” while Reigns himself has said a heel turn would be pointless.
Given the recent booking of Reigns and the current state of the WWE roster, particularly on Raw, you have to wonder if there will ever be a more opportune time to transform Reigns into its biggest bad guy.
WWE, after all, has already make it clear that it is having second thoughts on making Reigns “the guy.”
According to the Wrestling Observer Newsletter (h/t Ringside News), Reigns, who was once easily WWE’s No. 2 merchandise seller, now is fighting for that spot with AJ Styles and has yet to overtake John Cena even though “The Champ” has been gone more than he’s been around over the last few years.
It speaks volumes that Reigns has never been able to surpass Cena and has been caught by Styles when “The Phenomenal One” had spent the past two years on SmackDown and, though he’s certainly been pushed, hasn’t been featured as heavily as Reigns has.
What’s also notable about that list of WWE’s best merchandise movers is that Strowman, Seth Rollins and Finn Balor all rank among WWE’s top sellers, and perhaps not coincidentally, are babyfaces on the same brand as Reigns.