By Zika Bobby
Taking its first official step into the international scene, Tecno Telecoms has launched its flagship devices, the Phantom 6 and Phantom 6 Plus in Dubai.
With over 80 local and international media present at the launch, Chidi Okonkwo, General Manager Tecno Mobile (Transsion Holdings); Kimura Makoto, General Manager of Sony; Jeremy Doutte, CEO of Jumia; Arthur Wang, Senior Director Corporate Sales International of MediaTek; Martin Kariithi, Manager Android Partnerships for Google (West Africa) and other business partners of Tecno Telecoms said that launch was truely groundbreaking.
Mr. Vane Ni, Deputy General Manager and Global marketing lead at Tecno Mobile, said in 2006, TECNO entered the Africa mobile market sphere and since then, has been delivering quality mobile devices – smartphones, smart-bands and tablets, with the aim of making high-end mobile devices readily available to consumers. Their customized product lines focus on how to meet the needs of the African consumers and how to effectively serve them. After only 10 years of operations in Africa, Tecno has become one of the leading mobile phone manufacturers across the world.
“Over the past decade, mobile phone penetration rate in Africa has risen from 6 per cent to 80 per cent and Tecno Mobile being a major driver of this development, is already servicing over 35 African countries, while currently retaining the largest market share of 41.1 per cent and 31. per cent% in Tanzania and Nigeria respectively.”