In a strategic career move, the talented 26 year old Nigerian artist Jaido P, also known as Taiwo Olajide Daniel has taken a significant step by launching his own record label, ‘23 dreams.’ Known for his contributions to the Nigerian music scene, Jaido P has expanded his role from being an artist to becoming a business owner.
Having previously been associated with record labels like Advert Gang, Jaido P’s decision to establish his record label demonstrates his commitment to taking control of his artistic journey. It signifies his desire for creative autonomy and also positions him as a potential mentor for emerging talents. Jaido P has garnered nominations such as the City People Music Award for Best New Act of the Year, and has released notable albums like “Shopla” and “Neighbours.” Beyond his personal achievements, Jaido P has expressed a vision to empower other artists through his record label.
The artist-turned-entrepreneur aims to provide a platform for emerging talents to thrive, sharing the spotlight and contributing to the growth of the Nigerian music scene. The record label, aptly named “23 Dreams,” reflects Jaido P’s ambitious aspirations and determination to turn dreams into reality. In an exclusive interview, Jaido P shared insights into his future plans, stating, “I want to be a source of inspiration for young artists.
With 23 Dreams, I aim to create an environment where creativity flourishes, and artists can pursue their dreams without constraints.” Jaido P’s journey from being a nominated artist to a record label owner showcases not only his musical prowess but also his entrepreneurial spirit. As he forges ahead with his dual roles as an artist and business owner, the Nigerian music scene eagerly anticipates the impact of Jaido P’s 23 Dreams in the industry.